Health & Wellness
True Rx Partners With Instacart to Fund Grocery Stipends in GLP-1 Programs
True Rx Health Strategists will make Instacart Fresh Funds available to employer clients in January 2027, embedding gro…
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Health & Wellness
BIOptimizers Enters Whole Foods With Two Magnesium SKUs
BIOptimizers places its multi-form magnesium formulas at select Whole Foods Market locations nationwide, extending the …
Health & Wellness
SANY Nutrition Hits Walmart With High-Protein Snack Line at 500M-Unit Capacity
SANY Nutrition Group's Beyond Resilience platform enters U.S. retail with a Protein Crunch Bar at Walmart, Crunch Pops …
Health & Wellness
Blue Shield of California Commits $600K to Food-as-Medicine Push
Blue Shield of California's statewide Food as Health initiative targets medically tailored meals and nutrition educatio…
Health & Wellness
Beast Philanthropy, Rockefeller Back Regenerative School Meals for 4,000 Kids
Beast Philanthropy and The Rockefeller Foundation are launching community-led, locally sourced school lunch programs ac…
Health & Wellness
Ziploc and Too Good To Go Target Leftover Waste in NYC Activation
Ziploc and Too Good To Go's Surprise Seconds campaign targets the restaurant off-premise opportunity, armed with survey…
Health & Wellness
JiMMYBAR! Lands Sam's Club with 23 California Doors, Nationwide Web
JiMMYBAR! Functional Protein's 14-count Creatine Protein Bar variety pack enters Sam's Club's California footprint and …
Health & Wellness
Puori Enters Unflavored Whey With Single-Ingredient PW1
Puori's new PW1 Unflavored targets ingredient-scrutinizing buyers with a one-ingredient formula sourced from New Zealan…
Health & Wellness
CRISP POWER Adds Honey Mustard SKU, Opens $15M Texas Plant
CRISP POWER's eighth flavor launches alongside a $15 million Stafford, Texas manufacturing facility, as the brand cites…
Health & Wellness
Go Raw Earns Non-UPF Verification for Sprouted Pumpkin Seeds
Go Raw's Organic Sea Salt Sprouted Pumpkin Seeds are among the first snack products certified under the Non-GMO Project…
Health & Wellness
Khloud Plus Protein Chips With Collagen Land Exclusively at Walmart
Khloud Plus hits Walmart shelves August 10 in four flavors including a Walmart-exclusive Jalapeño, priced at $3.48 per …
Health & Wellness
TruHeight Enters Functional Foods With Protein Energy Waffles
TruHeight Vitamins is moving beyond supplements into functional foods, debuting Protein Energy Waffles with 7 grams of …